Session 502: SM + Design Thinking = Solved Business Problems – A Forrester Workshop

Chris Gallacher (Principal Consultant , Forrester Research)

Rudy Seber (Senior Consultant, Forrester Research)

Location: Congressional A/B

Date: Wednesday, October 17

Time: 10:00am - 12:00pm

Pass Type: Conference and Expo Package - Get your pass now!

Track: Decisions That Drive Results

Format: 2-hour Interactive Workshop

Vault Recording: TBD

This workshop will teach you key techniques of design thinking and how to apply them to your IT organization to foster an outside-in approach to service design through delivery.

Some of the most admired, innovative, and valuable companies in the world have embraced the practice of design — not simply to differentiate their products in the market, but also to improve the way they operate as an organization. This workshop will also examine how customer-obsessed service management leaders like yourselves, can embrace design thinking to enable their organizations to win in today's business world and how they have organized themselves around a human-centered design mindset.